5 Hurdles an “Occupy”-Branded Banking Product Must Clear

Business & Money

The news that an Occupy Wall Street-affiliated group wants to launch a prepaid debit card has generated some media chatter lately, mostly centered around whether or not an antiestablishment, anti-bank group can (or should) try to offer financial services. The more fundamental question to ask is: Can it succeed? There’s a lot of appeal to the idea of populist, alternative banking, but the barriers to entry — not to mention success — are high. 

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